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The retailer's roughly 10,000 Great Value products will begin appearing in new packaging in May, with a full rollout taking 18 to 24 months ...

Walmart's Great Value brand is getting its first major logo and packaging redesign in 10 years, impacting nearly 10,000 items.

April 15 (Reuters) - Walmart said on Wednesday it is redesigning its private-label brand "Great Value" as price-conscious shoppers increasingly opt for cheaper store-brand products. * The redesign of ...

Walmart is redesigning the packaging of its Great Value store brand to help customers instantly spot whether that bag of spicy chips is gluten free or how much protein is packed in its chicken nuggets ...

The nation's largest grocer is giving the brand a more modern and colorful spin as other retailers invest in private label.

Walmart is rolling out a major redesign of its Great Value brand for the first time in more than a decade. The Arkansas-based retail giant announced the changes to its flagship private label in a news ...

Walmart is redesigning its Great Value brand across nearly 10,000 items with modern packaging and clearer labeling in its biggest overhaul ever.

NEW YORK — Walmart is redesigning the packaging of its Great Value store brand to help customers instantly spot whether that bag of spicy chips is gluten free or how much protein is packed in its ...