Apple Music's Super Bowl halftime show featuring Bad Bunny, however, averaged 128.2 million viewers between 8:15-8:30 p.m. ET ...

Bad Bunny's halftime show at Super Bowl LX averaged slightly more with 128.2 million viewers, which is also down from last year.

Nearly 125 million U.S. viewers tuned in to watch the Seattle Seahawks crush the New England Patriots in Sunday's Super Bowl.

A look at Super Bowl LX by the numbers —records set, top ads, cost per viewer over the decades and the Bad Bunny effect.

Seahawks-Patriots is Most-Watched Show in History of NBC, Which Celebrates 100 Years in 2026 Apple Music Super Bowl LX Halftime Show Featuring Global Superstar Bad Bunny Generates Over 4 Billion ...

Super Bowl LX, the championship National Football League (NFL) game played on Sunday, managed to attract just under 125 million viewers across NBC, Telemundo and other platforms — a respectable number ...

Viewing peaked at a record 137.8 million; 128.2 million in the U.S. viewed Bad Bunny’s halftime show, which also set records on social media When you purchase through links on our site, we may earn an ...

As America continues to bask in the glow of Bad Bunny’s monumental Super Bowl LX halftime show, the numbers are in on the big game. On Tuesday, Feb. 10, Nielsen Big Data + Panel announced that Bad ...