Apple has hiked prices on some of its most popular products, including the MacBook and iPad, because of the rising costs of memory and storage chips sparked by the AI boom.

Apple raised monthly AppleCare+ subscriptions by 50 cents for Macs and iPads, extending a wave of price increases driven by the global memory chip shortage.

APPLE plans to raise prices on its products to offset increasing memory and storage chip costs, CEO Tim Cook told the Wall Street Journal (WSJ) in an interview. A surge in artificial intelligence (AI) ...

CEO Tim Cook said Apple could no longer protect its customers from higher prices stemming from the global memory chip ...

Apple raised prices on a slew of its MacBook and iPad products on Thursday, blaming the hikes on an AI-driven surge in demand ...

As the global race for AI moves forward, a shortage of memory chips has begun to drive up prices of consumer electronics and ...

Apple product prices in India will rise 15-20% due to a global memory chip shortage, impacting various models significantly.

The CEO tells the Journal that Apple plans to raise prices on its products to offset the surging costs of both memory and ...

Apple today announced that it is raising prices on many products, including the MacBook Neo, which now starts at $699 in the United States. The price increases are due to the ongoing RAM chip shortage ...

Macs and iPads just got a lot more expensive overnight, with prices jumping 15% to 20%. Apple says a global memory chip shortage forced its hand, but a top executive at one of its own memory chip ...

Apple CEO Tim Cook announced that the company will be raising product prices due to escalating memory and storage chip costs. This decision comes as AI-driven demand for data centers intensifies ...